Unlike other forms of promotions, _____ is not usually perceived as being sponsored by the company, especially in negative instances.

Unlike other forms of promotions, _____ is not usually perceived as being sponsored by the company, especially in negative instances.

Unlike other forms of promotions, _____ is not usually perceived as being sponsored by the company, especially in negative instances.


A. direct marketing

B. outdoor advertising

C. publicity

D. transit advertising

E. trade promotion



Answer: C


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