Harley-Davidson's Harley Owner's Group (HOG) helps to foster strong relationships between riders and their motorcycles, giving it a(n) _____ over other motorcycle manufacturers.

Harley-Davidson's Harley Owner's Group (HOG) helps to foster strong relationships between riders and their motorcycles, giving it a(n) _____ over other motorcycle manufacturers.



a) controllable advantage

b) uncontrollable competitive advantage

c) sustainable marketing advantage

d) effective competitive advantage

e) sustainable competitive advantage



Answer: e) sustainable competitive advantage


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