Marketing MCQ
Marketing
_____ is a strategy is which a firm engages in several different businesses that may or may not be related in an attempt to create more value than if the businesses existed as stand-alone entities.
_____ is a strategy is which a firm engages in several different businesses that may or may not be related in an attempt to create more value than if the businesses existed as stand-alone entities.
_____ is a strategy is which a firm engages in several different businesses that may or may not be related in an attempt to create more value than if the businesses existed as stand-alone entities.
a.
Franchising
b.
Globalization
c.
Outsourcing
d.
Diversification
Answer: d
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