Juan Martinez, a researcher for ABC Research group, is working on crafting a survey for a client. He is concentrating on framing the questions, selecting response choices, refining the wording and determining how many questions to ask. He is focusing on the _________ activity of the research design process.
A. Type of Research
B. Nature of Data
C. Nature of Data Collection
D. Information Content
E. Sampling Plan
Answer: D. Information Content