Procter & Gamble makes at least eight different laundry detergents. This is most relevant to the issue of

Procter & Gamble makes at least eight different laundry detergents. This is most relevant to the issue of

Procter & Gamble makes at least eight different laundry detergents. This is most relevant to the issue of



a) width of product mix.

b) product mix consistency.

c) depth of product mix.

d) a market mix.

e) a promotion mix.



Answer: c


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