Marketing MCQ Marketing When Anne, an architect, specifies which products, like plumbing fixtures, will be used in the building she has designed, she is playing the role of ______________.

When Anne, an architect, specifies which products, like plumbing fixtures, will be used in the building she has designed, she is playing the role of ______________.

Marketing

When Anne, an architect, specifies which products, like plumbing fixtures, will be used in the building she has designed, she is playing the role of ______________.

A. User

B. Gatekeeper

C. Decider

D. Influencer

E. Nonuser

Answer: C. Decider

Marketing MCQ

When Anne, an architect, specifies which products, like plumbing fixtures, will be used in the building she has designed, she is playing the role of ______________.

When Anne, an architect, specifies which products, like plumbing fixtures, will be used in the building she has designed, she is playing the role of ______________.

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