Procter & Gamble recently charged that competitors photographed its plants and product lines, stole a sample of its cookie dough and infiltrated a confidential sales presentation to learn about its technology, recipe and marketing plan. The competitors paid Procter & Gamble $120 million after a lengthy dispute. This is an example of:

Procter & Gamble recently charged that competitors photographed its plants and product lines, stole a sample of its cookie dough and infiltrated a confidential sales presentation to learn about its technology, recipe and marketing plan. The competitors paid Procter & Gamble $120 million after a lengthy dispute. This is an example of:

Procter & Gamble recently charged that competitors photographed its plants and product lines, stole a sample of its cookie dough and infiltrated a confidential sales presentation to learn about its technology, recipe and marketing plan. The competitors paid Procter & Gamble $120 million after a lengthy dispute. This is an example of:



A.

bribes.


B.

customer service.


C.

economic espionage.


D.

target marketing.



Answer: C


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