Marketing MCQ
Marketing
Raul overheard one of his co-workers in a phone conversation say, "Thank you for taking my call so quickly. I'd like to order number 1284H, the All-Canadian Mary Hanks doll. Can I use the easy pay plan?" The co-worker was in which stage in the consumer purchase decision process?
Raul overheard one of his co-workers in a phone conversation say, "Thank you for taking my call so quickly. I'd like to order number 1284H, the All-Canadian Mary Hanks doll. Can I use the easy pay plan?" The co-worker was in which stage in the consumer purchase decision process?
Raul overheard one of his co-workers in a phone conversation say, "Thank you for taking my call so quickly. I'd like to order number 1284H, the All-Canadian Mary Hanks doll. Can I use the easy pay plan?" The co-worker was in which stage in the consumer purchase decision process?
A.
problem recognition
B.
alternative evaluation
C.
information search
D.
purchase decision
Answer: D
Learn More :