Which of the following is NOT an explanation for why MICRO-marketing may cost too much in some firms?
A. Some managers make decisions as if customers are eagerly awaiting any product they produce.
B. Production managers focus on designing products that are easy to make.
C. Financial managers reduce finished-product inventories and force "out of stock" situations.
D. Marketing managers do target marketing.
E. Some managers don't see a business as a "total system" focused on customers.
Answer: D