You have just purchased a Samsung S5 smartphone, after learning how to use it, you tweet out to the Samsung handle, that "S5 best phone ever! Great screen & battery life! Thx!" Brands who monitor their social media attempt to understand different levels of customer ____________.

You have just purchased a Samsung S5 smartphone, after learning how to use it, you tweet out to the Samsung handle, that "S5 best phone ever! Great screen & battery life! Thx!" Brands who monitor their social media attempt to understand different levels of customer ____________.



A.

indecisiveness


B.

cognitive dissonance


C.

post-purchase stress


D.

satisfaction



Answer: D


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