Dillard's and Parisian's are two department store chains that have high value added and broad product lines. They pay close attention to store design and product lines. Merchandise in these stores often has a high margin of profit and is of high quality. Such stores typically provide:
A.
direct ordering from television infomercials.
B.
prompt mail-order delivery.
C.
low levels of service.
D.
high levels of service.
Answer: D
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Marketing
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