To successfully position a store, it:
A.
must be in an MSA with at least one other competitor in the same industry.
B.
must have an identity that has some advantage over the competitors that is recognized by consumers.
C.
should be located in either a strip location or in a regional shopping mall.
D.
must be in an area where the average per capita income meets or exceeds the national average.
Answer: B
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Marketing
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