Four Seasons is known for 'knowing all about the customer and their preferences' before they walk into the door. After a busy day at a tradeshow all day, Janine walks into the lobby and is greeted by name by a staff member who informs Janine that she booked her a foot massage for later in the evening. This is a great example of:
A.
assurance
B.
sympathy
C.
responsiveness
D.
empathy
Answer: D
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Marketing
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