Meyers, Inc. is a Canadian company that manufactures and distributes coffee products in Canada Because of the wide popularity of its products in the Canada, Meyers wants to initiate distribution internationally as soon as possible. The most efficient distribution arrangement in terms of cost and time for Meyers Inc. to use would be:

Meyers, Inc. is a Canadian company that manufactures and distributes coffee products in Canada Because of the wide popularity of its products in the Canada, Meyers wants to initiate distribution internationally as soon as possible. The most efficient distribution arrangement in terms of cost and time for Meyers Inc. to use would be:



A.

multichannel distribution.


B.

direct marketing.


C.

cooperative distribution.


D.

strategic channel alliance.



Answer: D


Learn More :

Marketing

Learn More Multiple Choice Question :