Marketing MCQ
Marketing
One of the approaches used to reach and persuade Gen Y customers, who are turned off by overt branding practices and "hard-sell" marketers, is the use of ________________________, like the American Legacy Foundation's Truth Squad, which handed out T-shirts, bandanas, and dog tags at teen-targeted events.
One of the approaches used to reach and persuade Gen Y customers, who are turned off by overt branding practices and "hard-sell" marketers, is the use of ________________________, like the American Legacy Foundation's Truth Squad, which handed out T-shirts, bandanas, and dog tags at teen-targeted events.
One of the approaches used to reach and persuade Gen Y customers, who are turned off by overt branding practices and "hard-sell" marketers, is the use of ________________________, like the American Legacy Foundation's Truth Squad, which handed out T-shirts, bandanas, and dog tags at teen-targeted events.
A.online buzz
B.street teams
C.videos
D.unconventional sports
E.computer games
Answer: B
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