The AIDA model could also be called:
a. the stop/look/listen model.
b. the inform/persuade/act model.
c. the want/need/desire model.
d. the think/feel/do model.
Answer: d. the think/feel/do model.
Marketing MCQ
a. the stop/look/listen model.
b. the inform/persuade/act model.
c. the want/need/desire model.
d. the think/feel/do model.
Answer: d. the think/feel/do model.