An alternative to a commercial spot is _____, a thirty-minute or longer advertisement, which is relatively inexpensive to produce and air.
a.
a premium
b.
a sweepstake
c.
the infomercial
d.
the frequent buyer program
Answer: c.
the infomercial
Marketing MCQ
Marketing
An alternative to a commercial spot is _____, a thirty-minute or longer advertisement, which is relatively inexpensive to produce and air.