General Motors Corporation has a goal of launching an electric vehicle soon. The car has been in test-drives, and GM is in the process of working out any bugs that may occur. GM also is in the process of working toward mass production of the vehicle. The company is in which stage of the marketing plan?
a) Product planning
b) Mechanistic organization
c) Synergistic control
d) Strategic diversification
e) Implementation
Answer: E
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