Refer to Boutique Hotels. Boutique hotels encourage employees to develop personal relationships with guests. The hotels offer value-added services that are not available at traditional hotels. At which level of relationship marketing are these hotels operating?

Refer to Boutique Hotels. Boutique hotels encourage employees to develop personal relationships with guests. The hotels offer value-added services that are not available at traditional hotels. At which level of relationship marketing are these hotels operating?



a. First

b. Second

c. Third

d. Fourth

e. Fifth



Answer: C


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