Publishers will often allow authors to set up a small website or in some cases set it up for them with the goal of promoting the author's book. These sites are typically separate from the publisher's website since consumers rarely know which company publishes any given book. These sites typically contain information about the author and excerpts from the book, along possibly with other entertaining material, but they do not sell the book or allow readers to interact. These websites are examples of:

Publishers will often allow authors to set up a small website or in some cases set it up for them with the goal of promoting the author's book. These sites are typically separate from the publisher's website since consumers rarely know which company publishes any given book. These sites typically contain information about the author and excerpts from the book, along possibly with other entertaining material, but they do not sell the book or allow readers to interact. These websites are examples of:

Publishers will often allow authors to set up a small website or in some cases set it up for them with the goal of promoting the author's book. These sites are typically separate from the publisher's website since consumers rarely know which company publishes any given book. These sites typically contain information about the author and excerpts from the book, along possibly with other entertaining material, but they do not sell the book or allow readers to interact. These websites are examples of:



A. blogs

B. brand microsites

C. social networking sites

D. e-commerce sites

E. virtual communities



Answer: B


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