_______ uses buyers' perceptions of value as the key to pricing.
A.
Customer value-based pricing
B.
Good-value pricing
C.
Cost-based pricing
D.
Value-added pricing
E.
High-low pricing
Answer: A
Marketing MCQ
A.
Customer value-based pricing
B.
Good-value pricing
C.
Cost-based pricing
D.
Value-added pricing
E.
High-low pricing
Answer: A