Which of the following is an example of a first-mover advantage?
A. ability to create switching costs that tie customers into one's products or services
B. avoidance of pioneering costs that a later entrant into the foreign market has to bear
C. increased probability of surviving in a foreign market
D. opportunity to observe and learn from the mistakes of other entrants
E. ability to let later entrants ride ahead on the experience curve
Answer: A. ability to create switching costs that tie customers into one's products or services