General Mills got the idea for Nature Valley granola bars when a marketing manager saw coworkers bringing granola to work in plastic bags, illustrating the importance of using ________ in the new-product process.
Answer: employees
Marketing MCQ
Marketing
General Mills got the idea for Nature Valley granola bars when a marketing manager saw coworkers bringing granola to work in plastic bags, illustrating the importance of using ________ in the new-product process.