A(n) ________ identifies a need or desire, makes a purchase, and then disposes of the product during the three stages of the consumption process.
a. mass culture
b. consumer
c. digital native
d. paradigm
e. influencer
Answer: consumer
Marketing MCQ
Marketing
A(n) ________ identifies a need or desire, makes a purchase, and then disposes of the product during the three stages of the consumption process.