Marketing MCQ
Marketing
Marketers measure consumer memories about products and ads. For instance, some evidence indicates that we can more easily retrieve information about a _______ than we can for a follower brand because the first product's introduction is likely to be distinctive.
Marketers measure consumer memories about products and ads. For instance, some evidence indicates that we can more easily retrieve information about a _______ than we can for a follower brand because the first product's introduction is likely to be distinctive.
Marketers measure consumer memories about products and ads. For instance, some evidence indicates that we can more easily retrieve information about a _______ than we can for a follower brand because the first product's introduction is likely to be distinctive.
Answer: pioneer brand
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