The Responder Plus Level A vapour protective suit is state-of-the-art. The $790 orange suit will protect the individual wearing it from a broad group of harmful vapours and spills. When the safety engineer noticed a tear in a suit that employees wear when cleaning toxic storage bins, he alerted the purchasing agent that the current suit was no longer useable. In terms of the organizational buying process, the purchasing agent will initiate the second phase: __________.

The Responder Plus Level A vapour protective suit is state-of-the-art. The $790 orange suit will protect the individual wearing it from a broad group of harmful vapours and spills. When the safety engineer noticed a tear in a suit that employees wear when cleaning toxic storage bins, he alerted the purchasing agent that the current suit was no longer useable. In terms of the organizational buying process, the purchasing agent will initiate the second phase: __________.



A) information search
B) Post-purchase behavior
C) alternative evaluation
D) purchase decision
E) problem recognition



Answer: A


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