A nonprofit that wants to find sponsors for its golf event should do all of the following EXCEPT
(A) communicate its target market to potential sponsors
(B) analyze who potential sponsors might be based on the target audience
(C) explain to potential sponsors how much the sponsorship will add to the sponsor's revenue
(D) decide on sponsorship levels and the benefits attached to each level
(E) explain how being affiliated with the nonprofit will benefit the potential sponsor's brand
Answer: It is very difficult to make a correlation between a sponsorship and an increase in revenue, so choice C is not something a nonprofit should do, so it is the correct answer to the question.