Psychographics is the analysis of a person's day-to-day pattern of living as expressed in that person's

Psychographics is the analysis of a person's day-to-day pattern of living as expressed in that person's 



A. safety, social, and personal needs.
B. actions, interests, and occupation.
C. activities, interests, and opinions.
D. culture, beliefs, and attitudes.
E. psychological and physiological needs.


Answer: C. activities, interests, and opinions.


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