Lysol Basin, Tub, and Tile Cleaner and Lysol Disinfectant Spray exemplify Marketing Chapter 12 Lysol Basin, Tub, and Tile Cleaner and Lysol Disinfectant Spray exemplify a. private branding. b. product brand marks. c. family branding. d. individual branding. e. wholesaler branding. Answer: c Learn More : Share this Share on FacebookTweet on TwitterPlus on Google+