Marketing MCQ Marketing Chapter 3 Forty per cent of the market is in the hands of Company A. Another 30 per cent is in the hands of Company B. Twenty per cent is in the hands of Company C, and the remaining 10 per cent is in the hands of Company D. Based on these hypothetical numbers Company B is the market ________.

Forty per cent of the market is in the hands of Company A. Another 30 per cent is in the hands of Company B. Twenty per cent is in the hands of Company C, and the remaining 10 per cent is in the hands of Company D. Based on these hypothetical numbers Company B is the market ________.

Marketing Chapter 3

Forty per cent of the market is in the hands of Company A. Another 30 per cent is in the hands of Company B. Twenty per cent is in the hands of Company C, and the remaining 10 per cent is in the hands of Company D. Based on these hypothetical numbers Company B is the market ________.

A) leader
B) challenger
C) follower
D) nicher
E) strategist

Answer: B. challenger

Marketing MCQ

Forty per cent of the market is in the hands of Company A. Another 30 per cent is in the hands of Company B. Twenty per cent is in the hands of Company C, and the remaining 10 per cent is in the hands of Company D. Based on these hypothetical numbers Company B is the market ________.

Forty per cent of the market is in the hands of Company A. Another 30 per cent is in the hands of Company B. Twenty per cent is in the hands of Company C, and the remaining 10 per cent is in the hands of Company D. Based on these hypothetical numbers Company B is the market ________.

Learn More :

Share this