Which of the following correctly identifies the five core customer and marketplace concepts?
A. Needs, wants, and demands; market offerings; value; satisfaction; and markets
B. Needs, wants, and demands; market offerings; value and satisfaction; competitors; and profits
C. Needs, wants, demands, market offerings, and markets
D. Needs, wants, and demands; market offerings; value and satisfaction; exchanges and relationships; and markets
E. Needs, wants, and demands; products; value; customers; and competitors
Answer: D