A company or market offer can be differentiated along the lines of product, image, services, channels, or ________.
A) prices
B) nonprice factors
C) people
D) customer service
E) location
Answer: C
A company or market offer can be differentiated along the lines of product, image, services, channels, or ________.
A) prices
B) nonprice factors
C) people
D) customer service
E) location
Answer: C