Customers being inundated with thousands of new products in a year and suppliers being in the pursuit of the next best thing is highly relevant to which of the following market realities identified by Wiersema?
a. Easy growth makes hard times
b. B. Innovation is universal
c. C. All secrets are open secrets
d. D. Customers have less time than ever
e. E. Information overwhelms and depreciates
Answer: B. Innovation is universal