Which of the following is an advantage of licensing?
A) The licensee is not required to invest money in the business.
B) The licensor has more control over the licensee than it does in its own operations.
C) The licensee gains recognition without having to develop a product from scratch.
D) The licensor earns profits without having to share its intellectual property with anyone.
E) The licensor faces no threats of competition from the licensee after the contract ends.
Answer: C) The licensee gains recognition without having to develop a product from scratch.