Identify the correct statement about habitual problem solving.
a. It typically involves frequently purchased expensive products of low risk.
b. The consumer has a strong preference for the brand to buy and the retailer from which to purchase it.
c. It occurs when the consumer has a strong preference for either the brand or the store, but not both.
d. The consumer may not have a store choice in mind but may have a strong preference for the brand to purchase.
e. It occurs when the consumer relies on past experience and learning to convert the problem into a situation requiring less thought.
Answer: E