Which of the following is an example of consumer franchise building promotion?
A. Frequent flyer program of Lufthansa airways that gives the customer points on each travel that can be redeemed against various other purchases.
B. 'Buy one get one free' offer by Heinz ketchup.
C. 'Flat 30%' off on all merchandise at Nike exclusive stores only.
D. Limited offer of 'Get a toothbrush free along with a 50gm toothpaste' by Crest.
E. A premium by Kellogg's that provides the customer with 'Zip Zap toy' along with the purchase of a 200gm pack of 'Kellogg's Chocos'.
Answer: A