A summer camp with horse-riding trails that are open only from March to September would tend to budget media using which type of schedule?
A) continuous
B) reach-based
C) pulsating
D) flighting, or discontinuous
Answer: D) flighting or discontinuous
Marketing MCQ
A) continuous
B) reach-based
C) pulsating
D) flighting, or discontinuous
Answer: D) flighting or discontinuous