At the __________ stage in the personal selling process, a salesperson gains a prospect's attention, stimulates interest and builds the foundation for the sales presentation itself.

At the __________ stage in the personal selling process, a salesperson gains a prospect's attention, stimulates interest and builds the foundation for the sales presentation itself.

At the __________ stage in the personal selling process, a salesperson gains a prospect's attention, stimulates interest and builds the foundation for the sales presentation itself.



a) prospecting

b) preapproach

c) approach

d) qualifying

e) trial close



Answer: c


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