Marketing MCQ Marketing Chapter 21 To varying degrees, online consumers also benefit from __________, which is the growing practice of customizing not only a product but also personalizing the marketing and overall shopping and buying interaction for each customer.

To varying degrees, online consumers also benefit from __________, which is the growing practice of customizing not only a product but also personalizing the marketing and overall shopping and buying interaction for each customer.

Marketing Chapter 21

To varying degrees, online consumers also benefit from __________, which is the growing practice of customizing not only a product but also personalizing the marketing and overall shopping and buying interaction for each customer.

a) connectivity

b) customerization

c) customer digitalization

d) online facilitation

e) intermediation

Answer: b

Marketing MCQ

To varying degrees, online consumers also benefit from __________, which is the growing practice of customizing not only a product but also personalizing the marketing and overall shopping and buying interaction for each customer.

To varying degrees, online consumers also benefit from __________, which is the growing practice of customizing not only a product but also personalizing the marketing and overall shopping and buying interaction for each customer.

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