A magazine ad for pet health insurance contains both a toll-free number to call and a Web site to visit for more information. This ad is an example of the combining of direct marketing with:

A magazine ad for pet health insurance contains both a toll-free number to call and a Web site to visit for more information. This ad is an example of the combining of direct marketing with:



A. a trade promotion.

B. public relations.

C. advertising.

D. personal selling.

E. consumer promotion.



Answer: C


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