As a marketing manager you want to know whether the target market will be receptive to a new advertising campaign. _________ is the best way to answer this question.

As a marketing manager you want to know whether the target market will be receptive to a new advertising campaign. _________ is the best way to answer this question.




A. An Internet search

B. Asking employees

C. Historical analysis

D. Gut instinct

E. Market research



Answer: E. Market research


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