The PRIZM Program:
A.
was developed by the U.S. Marketing Association.
B.
identifies six interconnected adult lifestyle categories.
C.
identifies four interconnected children lifestyle categories.
D.
is used in lifestyle analysis.
Answer: D
Marketing MCQ
A.
was developed by the U.S. Marketing Association.
B.
identifies six interconnected adult lifestyle categories.
C.
identifies four interconnected children lifestyle categories.
D.
is used in lifestyle analysis.
Answer: D