Good marketing strategy planners know that:
A. transporting costs may limit a marketing manager's possible target markets.
B. the transporting costs for some bulky or low-value products may be greater than their manufacturing costs.
C. transporting is vital for mass distribution and modern urban life.
D. the cost of shipping some "high-value" products to users is less than 5 percent of their selling prices.
E. All of the above are true.
Answer: E
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