Marketing MCQ Marketing If a producer has a technically superior and expensive product—which has achieved brand preference—and wants retailers to provide aggressive promotion and maximum customer service, this producer should seek:

If a producer has a technically superior and expensive product—which has achieved brand preference—and wants retailers to provide aggressive promotion and maximum customer service, this producer should seek:

Marketing

If a producer has a technically superior and expensive product—which has achieved brand preference—and wants retailers to provide aggressive promotion and maximum customer service, this producer should seek:

A. Multichannel distribution.

B. Exclusive distribution.

C. Administered distribution.

D. Intensive distribution.

E. Selective distribution.

Answer: B. Exclusive distribution.

Marketing MCQ

If a producer has a technically superior and expensive product—which has achieved brand preference—and wants retailers to provide aggressive promotion and maximum customer service, this producer should seek:

If a producer has a technically superior and expensive product—which has achieved brand preference—and wants retailers to provide aggressive promotion and maximum customer service, this producer should seek:

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