Marketing MCQ
Marketing
Many people enjoy cereal at breakfast. In terms of "profit enhancement options" alternatives, cereal manufacturers who promote cereal as a great late-night snack to this group would be using a _____ strategy.
Many people enjoy cereal at breakfast. In terms of "profit enhancement options" alternatives, cereal manufacturers who promote cereal as a great late-night snack to this group would be using a _____ strategy.
Many people enjoy cereal at breakfast. In terms of "profit enhancement options" alternatives, cereal manufacturers who promote cereal as a great late-night snack to this group would be using a _____ strategy.
A.
market penetration
B.
product development
C.
differentiation
D.
diversification
Answer: A
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