The life cycle of a product depends on sales to customers. The shapes of life-cycle curves indicate that most sales occur after the product has been on the market for some time. The concept that some people are attracted to a product early while others buy it only after they see their friends with the product is called the:
A.
dissociation of sensibility.
B.
timed profiling.
C.
categories of adopters.
D.
diffusion of innovation.
Answer: D