Which of the following observations concerning introductory price dealing is true?

Which of the following observations concerning introductory price dealing is true?


A. Established competitors usually choose to meet introductory price dealing.

B. They are temporary price cuts to speed new products into a market.

C. They have the same effect as price skimming.

D. They are the same as low penetration prices.

E. The plan is to sustain the price cut for an extended period of time.



Answer: B. They are temporary price cuts to speed new products into a market.


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