You are developing a retailing strategy for a new women's clothing store. Your strategy should consider each of the following EXCEPT:
A.
positioning the store based on the retail positioning matrix of breadth of product line and value added.
B.
developing a retail mix that corresponds to the neighbourhood where located.
C.
establishing a retail image that differentiates the store from its chief competitors.
D.
selecting suppliers who will offer volume and seasonal discounts.
Answer: D