In the context of ownership arrangement, a chain store is

In the context of ownership arrangement, a chain store is



a. a retail business where an operator is granted a license to sell a product under a larger brand name.

b. a group of retailers, of one or more brand names, owned and operated by a single organization.

c. owned by a person or group and is not operated as part of a larger network.

d. a large discount store that specializes in a single line of merchandise and becomes the dominant retailer in its category.



Answer: b. a group of retailers, of one or more brand names, owned and operated by a single organization.


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