The less-expensive matinee movie pricing offered on shows prior to 4:00 P.M. is an example of
a. price lining.
b. price differentiation.
C. OFF-PEAK PRICING
d. bait-and-switch pricing.
e. idle production pricing.
Answer: C
Marketing MCQ
a. price lining.
b. price differentiation.
C. OFF-PEAK PRICING
d. bait-and-switch pricing.
e. idle production pricing.
Answer: C